WHAT WE WATCH AFFECTS WHO WE ARE
BAIT
RAGE BAIT IS POISON
Content creators know that contempt appeals to our worst instincts.
By making us angry it keeps us watching
- ka-ching -
and that is how they make their money.
BAIT tracks the contempt in your video feed.
So you can make healthier choices.
HOW BAIT WORKS
BAIT uses machine learning and artificial intelligence to analyze videos in real time. It warns you of excessive contempt in videos so you can make different choices. We do not record any personal or identifying information.
